John Kuruvilla,
Chief Mentor,
BRIGADE Reap
Speaker Profile
John Kuruvilla https://in.linkedin.com/in/johnkk comes with over 3 decades of diverse experience covering Marketing, Sales, Brand building, Customer Relations, Revenue Management, Pricing, General management, P&L responsibility, Entrepreneurship, Mentorship & Investing.
He was part of the core teams behind award winning, memorable campaigns like Hamara Bajaj, Maruti Omni, Maruti Gypsy, Kawasaki Cheetah, Toyota Qualis, Hitachi air conditioners among others. He hung up his boots in advertising after winning a Cannes in 2000.
John has helped turned around several loss making companies Contract Advertising, Leo Burnett, Barefoot at Havelock, US Pizza & has mentored several start-ups-Insta-Clique, Bookyourtable, Oravel (now OyoRooms), Hotelsaroundyou, Treetins to name a few.
In his current avatar John advices corporates on how to get the best from Young companies. He helped Brigade conceptualise and launch India’s 1st Real estate focussed accelerator program, is an advisor to Cisco for their accelerator program and is about to go live with his next start-up– Kalpnik Technologies – a disruptive VR/ AR company that will bridge the gap between Devotees and their faith.
Big companies should collaborate with start-ups. Startups
excel at giving birth to successful proof of
concepts whereas
larger companies are good at scaling up.
Company Profile
Reap Program is being set up with a view to identify and nurture startups from India with a focus on Technology that will help the Industry while helping the startups scale in a sustainable manner. Brigade Reap is focused on technology startups in areas relevant to Real Estate, Retail and Hospitality. The sectors range from IoT, Nano Technology, Cleantech and Renewable energy, Logistics and Visual Computing. It will help early stage start-ups unlock value and scale by providing domain knowledge, access to a high-powered mentor pool, test labs, access to customers, funding and state of the art office infrastructure.